Brand identities and Squarespace websites for creative founders.

I partner with designers, artists and makers to build clear, considered brands and websites that support their creative businesses.

Being creative doesn’t mean being casual about business.

Most creative founders are deeply skilled at what they do.
What’s harder are the parts of business that sit around the work:

+ explaining value
+ building a clear website
+ creating enquiry systems that actually work.

Creativity doesn’t make those things easier.
It often makes them easier to avoid.

That’s where strong creative businesses quietly stall.

Amy Miskelly with shoulder-length light brown hair, smiling, wearing a navy jumper shirt, standing in a modern, minimally decorated room.

Creative work still has to work as a business.

I’ve built a career that lets me do the creative work I care about
while growing a business that supports the life I want to lead.

As a creative person, that need to make or design never really goes away. But creativity on its own isn’t enough, it needs structure, clarity, and systems around it.

I don’t dread Mondays.
My work fulfils my creative instinct and functions as a real business.

That’s the balance I help creative founders find.

WHY I LOVE MONDAYS

Good work doesn’t always explain itself.

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Branding and websites aren’t an extension of your creativity.
They’re a different skill set entirely.

Without a clear brand system and a well-structured website, even strong work can be misunderstood, undervalued, or overlooked.

Clarity isn’t about polish.
It’s about being understood by the right people, at the right time.

This is what helps people understand your work.

↪

+ A clear brand that communicates your value properly

+ A Squarespace website that answers questions and supports enquiries

+ Simple systems that work quietly in the background

So your business works with your life, not against it.

How I can support your business

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I design brand identities and build Squarespace websites together, so your business is:

+ clearly positioned

+ easy to understand

+ set up to support enquiries and growth

Brand and website work best when they’re developed as one considered system, not separate pieces.

+ Brand Identity

For creative founders who need a clear, confident foundation.
This includes defining how your business presents itself visually and verbally, so your work is recognised, understood, and valued properly, across your website and beyond.

↪ YES I NEED THIS
▲ squarespace web design

Thoughtful, well-structured websites built to support real decision-making.
I design and build Squarespace sites that explain your value clearly, answer the right questions, and do some of the heavy lifting for your business.

↪ I NEED TO KNOW ABOUT THIS
❋ Graphic Design

This might include print, digital assets, updates or one-off pieces, always with the same attention to clarity and consistency.

↪ THIS SOUNDS LIKE WHAT I NEED

selected work

A small selection of projects where clarity, structure and considered design made a meaningful difference.

hay wellbeing

Maya Estate Lombok

What clients say about working together

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Clients often tell me the process feels calm, clear, and easy to navigate.
Here’s what they’ve shared about working together.

"Amy has been an amazing support to us throughout our web journey, nothing is too much trouble and her attention to detail and organisational skills are truly impressive. Her textile background enables her to connect with our work and she suggests solutions and solves problems that have not been obvious to us. On top of all her professional skills she is a joy to work with!"

Anne Bell, Green Grove Weavers
We absolutely love the brand Amy created for us, it represents us as we are, professional, passionate and collaborative.

Berna Ucel, MiH Major Events
"I loved working with Amy - she very quickly understood me and my work and was therefore able to represent it simply and brilliantly. Her creative background, professionalism and appealing nature made the whole process so easy. I’m really delighted with the end result."

Jill hodge, artist
“I had the pleasure of working with Amy for our recent website overhaul, and I couldn’t be more thrilled with the results. From the initial consultation to the final launch, Amy demonstrated exceptional professionalism, creativity and technical expertise. She took the time to understand my brand and vision, delivering a stunning user-friendly website. Amy was a pleasure to work with.”

Lynn Craig, Craig’s Furniture